Minggu, 20 September 2009

Are You Wasting Your Advertising?

I hope you have heard the famous words of John Wanamaker "I know half of my advertising is wasted, I just don't know which half.&qu...

Rabu, 16 September 2009

Why Did Adobe Buy Omniture?

The news of Omniture Acquisition by Adobe came as a big surprise to me. I was not surprised that Omniture got acquired just the fact the Ado...

Rabu, 02 September 2009

7 Ways to Create Relevancy in Emails

People are bombarded with hundreds of email messages each day. However a majority of the emails end up in the trash because of their irrelev...